A/B Testing

Our A/B Testing platform takes the guesswork out of app improvement by enabling a simple way to test and edit your content.

It is very difficult to know what makes a user return to your app. Is it the relevant product recommendations or the correct product mix? A/B testing takes the guesswork out of application improvement by enabling a simple way to test and edit your content.

A/B Testing from NN4M:

  • Provides a testing environment for any aspect of the app experience with no engineering input or app store approval required.
  • Offers you complete control to fully customise the variants in a test, the size of control groups, which segment of users is exposed to the test and how success is defined.
  • Delivers the truth to you – fast. Every A/B test you build is designed exactly the way you want it and shown only to the audience that matters.
  • Constantly tests and improves so that you can achieve the desired outcome for your mobile or tablet application.

Using our A/B testing service allows you to make informed, data-backed decisions that shift your perspective from “we think” to “we know.”