A retail brand with a huge following both in the UK and internationally, The Body Shop identified a native mobile app as the natural progression for their already burgeoning online retail success. Our teams worked together to take The Body Shop ethos, their brand and product to the small screen in a compelling and innovative way, creating a seamless experience that users have taken to with near 5 star reviews across the board.
In order to live up to The Body Shop’s reputation for quality both in-store and online, we worked hard to create an app that was easy and compelling to use from start to finish. Whether customers wish to browse the vast product range, engage with the philanthropic side of the brand in the social hub or even host a Body Shop party, the app allows all of this and more with an intuitive and engaging experience tailored to The Body Shop’s customers’ unique and specialised needs.
The app also features a social hub, The Body Shop TV with a how-to tutorial collection, a skincare diagnostic tool to discover your perfect beauty regime, integration with The Body Shop’s Love Your Body Club™ reward scheme and a store locator. Users can also use the Consultant locator to find a consultant near them.
Love Your Body Club™ reward members can save their vouchers straight to their Passbook to be used online, in-app or in store.